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How to Build a Brand for Your Property
Kenny: You can build up a brand, especially if it's a new amenity to an area that nobody else has. I mean, it's like Tesla, right? Better example of this. My property, one of my properties in Buffalo. A couple of years ago, I realized, and you know this, I quickly realized that I was having a lot of wedding guests. So I changed my pictures. And I grew up reviews from people who wedding guests would say like they were like, not bachelor parties, but they were there for their weddings the venues are walking distance or a couple venues in the downlike the bridesmaids or grooms and or whatever of the thing