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656. Behind the Scenes of Building and Selling a Massive Brand - with Josh Landan

Earn Your Happy

00:00

The Wall of Protection in Business

Do you just not like maybe in business, do you feel like a sort of like wall of protection? Did you get the idea that even if you lost everything, it'd be okay and you could reinvent yourself. Can you think of anything like that where you were just like, yeah, you can always reinvent yourself for. No, not so much. I find comfort in when you're doing consumer facing businesses,. Even though like I own an alcohol distribution to. So that's, that's not consumer facing. But like, I find a lot of comfort in just doing everything that I could do. And then I could look you in the eye as an investor and go, I did it

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