Ep 246: Nathan Thompson & Stu Jolley, Stories and Ink: Growing with SEO and Artist Collab Content
DTC Podcast
00:00
What's the Biggest Mistake or Painful Leap That You've Learned?
Zu: Website 2.0 has actually been quite an iterative process our creative director mccall is an absolute visionary in terms of coining these new ideas and taking them through quickly the execution. We've now split that into two collections which is immediate aftercare and long-term skincare so there's a customer education piece to be addressed. Q4 q4 is about again understanding our customer what they want around that christmas period so being the alter almost like an alternative gift guide is kind of our proposition. i think tattooed people really appreciate when you can offer something more personalised for them than just your regular bath or body products. I'm not going to lie we
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