89 (Sell): Selling to executives at the enterprise level (Ian Koniak, Founder of Ian Koniak Sales Training)
30 Minutes to President's Club | No-Nonsense Sales
Overcoming Overthinking in Sales Interactions
This chapter discusses the detrimental effects of overthinking on sales performance, particularly in interactions with executives. It highlights the importance of genuine conversations and treating clients as individuals to enhance success and learning in sales.
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