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A/B Testing 101 by Booking.com Product Manager

The Product Podcast

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The Primary and Secondary Metrics

There's primary metric, always not salmetric. It could be something said by your company or organization. In different experiments, om companies don't have noc stametrics a. Then they're always like some supporting or secondary metrics, as we call them. Then there are health metrics and bino miracles. So i'm going to explain and work you through all of these d let's start with the primary metric....

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