The Fitness Business Podcast with Erin Dimond and Jordan Dugger cover image

431. (Part 1 of 2) Build a 7 Figure Business By Getting Out of Your Own Way with Travis Dalrymple

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

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The Misunderstanding of How Marketing Works

It's just a misunderstanding of how marketing works. And it's, they don't know what else to post besides them working out in the gym because most of these folks are gym rats. We always say it, you know, we people buy coaches, not coaching. So really, I would say that needs to be more 50 50 people. But when someone is making the decision to share all of my personal intimate details with this person, they have to like you. They can't like you unless they know you.

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