The Difference Between Brand and Business Websites

About once a year, I get the pull to do a website overhaul — or at the very least, a detailed refresh. I feel like it’s important to evaluate our marketing materials regularly and make sure they all still fit our current vibe, style, and business trajectory. This year, I wanted my website to match the energy I’m feeling after welcoming our second daughter last year and launching my book this year: bright, fun, free. Between the book, the baby, and the new house, this year was a big one, so we asked ourselves: How do we freshen up my home on the web to reflect all this newness?

In this episode, I’ll take you through my website refresh process and convince you to take another look at your own website to ensure your followers are landing somewhere that aligns with who and where you are currently.

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GOAL DIGGER SHOWNOTES:  jennakutcherblog.com/websiterefresh