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COO of LinkedIn, Dan Shapero: Discussing Go to Market Leadership

Grit

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The Changing Dynamics of Sales and Go-To-Market Leadership

This chapter explores the evolving role of sales and go-to-market leadership, emphasizing the shift towards problem-solving and partnership with customers. It discusses the importance of understanding sales tools and technologies, as well as the three pillars of sales leadership: selling, recruiting, and operations. The chapter also delves into the qualities leaders should possess and the significance of self-awareness and long-term thinking in building successful organizations.

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