Search Career Performance Was Not Picking Up the Clicks. Brand Analytics Was

Search group performance said there was 12 clicks, search career performance said only one. So it was like right there that, that one click might have been from somebody else or maybe a click that I didn't mark. Now the interesting thing is that week I actually purchased three units. And again, so it was because I did multiple clicks on those other purchases that kind of like nullify search career performance counting it. Do not think that the number that search career performance says is your sales for certain keywords is only like 20 to 25%.