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289. Sales is EVERYTHING in Business - How to Win at the Game of Sales - Part 3

8 Minute Millionaire: Learn the Secrets of Millionaire Entrepreneurs

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Navigating CRM: Enhancing Customer Relations

This chapter explores the significance of Customer Relationship Management (CRM) systems in sales, sharing personal experiences with various tools. It discusses the evolution of CRM technology and its necessity for maintaining organized communication and effective decision-making within a company. The transition to a fully digitized CRM is illustrated through a lawn care company's story, highlighting improvements in customer service and streamlined processes.

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