30 Minutes to President's Club | No-Nonsense Sales cover image

What Great Sales Teams DO DIFFERENTLY: Pain Chain First, Outbound Second | Mark Kosoglow | Ep. 312

30 Minutes to President's Club | No-Nonsense Sales

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Targeting and Sales Strategies for Success

This chapter highlights the importance of accurate targeting in sales, suggesting it outweighs the effectiveness of cold calling techniques. Using the analogy of selling hot dogs to a starving crowd, it emphasizes that generating meetings and closing deals are crucial, while also promoting sales training courses and a CRM tool for better opportunity management.

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