Building Trust and Reputation in Business

I do think part of it could be taught in condition a lot of the things you grow up listening to or reading certainly form your worldview of what is acceptable and what is not. A lot of really religious business leaders they tend to over index on integrity because that is their worldview. There isn't this trade-off between oh I can break the rules and do better or I can follow the rules and generally accepted moral principles and make compromises, he says. SPF getting arrested and likely gone to jail for life was great news but there's plenty of others who've violated laws and ethical principles during this last bubble who gotten away with it.