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Joyce, McLuhan, and Finnegans Wake with Bob Dobbs

Hermitix

CHAPTER

The Cultural Evolution of Media and Identity

This chapter examines the profound influence of Joseph Beuys and secret societies on art education, while linking literary works like 'Finnegans Wake' to modern technology and media. The discussion traverses the relationship between language, technology, and identity through Joyce's insights and McLuhan's theories, emphasizing the evolution from analog to digital communication. Ultimately, it critiques the chaotic implications of the 'tech body' and artificial intelligence on society and human identity in today's rapidly changing landscape.

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