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#15: Master communicator, Stephen Gates, on why creativity done properly is blue collar work

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CHAPTER

How Do You Use Builds to Tell a Story?

The three hour class is a whole range of things. Just like your creative process, just like your leadership process, your presentation style is unique to you. If I read off a script, I sound like a public access commercial. Like so, I've realized that very bare slides, few things, pay attention to me. Listen to what I have to say. All kinds of crazy stuff about even again, when you talk about the guys from Seal Team Six or from the police officers,. How do you even manipulate physical space?

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