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The Next Phase of Evolution Is Distribution
Distribution is the potential traffic that you have to send to a product service or just like some crevice of the internet. There are three types of distribution there is built borrowed and bought so you build distribution by growing on social media. You buy distribution by like paying for ads like google facebook instagram etc but at the same time it's spilling over into your own built traffic. The best way to do this is we talked about a personal monopoly but the next thing is the mental monopoly which I like to kind of frame as just having great ideas that people tie to you. That's what makes you unique among the people that are just putting out generic content and quotes.