4min chapter

MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

The CRM Moneyball Moment

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Transforming CRM for Equipment Resale Success

This chapter explores a case study from Indiana, showcasing how a company leveraged CRM data to enhance the resale of custom equipment. By utilizing custom fields and automation, they successfully transformed their sales process and improved profit margins on used machinery.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode