301 - Generating Customer Insights in a Cookieless World | Adweek Webinar
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How Do You Get Listeners From Your Podcast?
Demanjen: How are you getting traffic to the podcast? And how are you tracking that as as that goes, it goes again. Demanjen: We use micro content in mainly in to make people aware that the pod casts exist. The number one way is that a c m o pulls out the content from linked in and sends it to their team or their executive team. If sitting there, nobody's listening to it, word of mouth isn't going to happen.
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