The Future of Marketing with Ed Breault, CMO of Aprimo
The Next CMO
00:00
How to Use AI to Create New Content
AI is going to be in your content supply chain, your brand as you're managing your brand. So that's one thing. We also have capabilities for simplifying language, making tone more friendly. And then where we found a lot of power is within the ability to test variants of whatever kind of content you need. It knows exactly what was machine generated versus human generated.
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