Five Methods of Deterrence and Reverse Intimidation

The art of deterrence rests on three basic facts about war and human nature. People are more likely to attack you if they see you as weak or vulnerable. They depend on the signs you give out through your behaviour, both present and past. For moments when you find yourself vulnerable and under attack, surprise with a bold manoeuvre. Play on people's natural fears and anxieties to make them think twice. Make a threat and you may have to lie up to it. No one likes fighting people who are unpredictable and have nothing to lose.