The Power of Tracking Results on Instagram

A lot of stuff through Instagram, actually. And what fascinates me, I've always had hang-ups with Instagram because they matter. You're not getting click unless it's an story. Unless it's on a profile link, you're not even getting that traffic. There's a lot of dark social in there. But you see from a user, and this is the exciting thing. Suddenly, it's starting to pick up on a lot more of that. It starts going, actually, these users did click on the link in bio. They clearly have definitely been attributed to that channel. Or we've put this big piece of work in to make sure that every single thing, if