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SPS-387: Optimise Your Author Website - with Stuart Grant

The Self Publishing Show

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How to Build a Mailing List

An important part of being an author is building up a main list. And this is something we do very often by giving something away as a lead magnet or so. So I wrote my third book as a novella and funnily enough, coincidentally, I'm today finally having sort of let it run as a book selling itself. It's done really well. This is why it's taken me this long because I keep looking at the figures thinking I'm not going to start giving this book away yet because it's still selling. But I'm today at least going to set up through book funnel, giving it away, which means I will need a landing page.

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