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#23: Scott Belsky, Behance

From Start-Up to Grown-Up

CHAPTER

Are There Frameworks or Questions That You Find Helpful?

"I don't ever say, i actually try not to say what i think they should do a i don't know," he says. "What matters is as your learning with customers and the conversations you're having that you didn't have when you started this journey." The key framework for that is around a measurement of conviction - whether people are willing to pay or if there's no pride in trying to re-create an old idea. 'If youre, if you've lost conviction from the moment when you had no knowledge, youre now with al the knowledge you have, try something different,' CEO adds.

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