Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

5 Proven Methods for Positioning Your New Product

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Are There Gaps in the Methodology?

i was a serial vice president of marketing at seven different start up. i started the as consultin if i could bring that out in a way that structured it, well, maybe i didn't have to spend a month with the company doing customar research and finding the stuff out. Are there gaps in it? Potentially, yes. But again, if you're trying, you know, we can do a workshop this way in two days and get to something in two days that looks pretty goodThat's how i came to this methodology is probably prebaly a reflection of my starred up background," he says.

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