2min chapter

Geschichten aus der Geschichte cover image

GAG448: Die Phenol-Verschwörung

Geschichten aus der Geschichte

CHAPTER

Die Geschichte von Aspirin und die Phenolverschwörung

Das Kapitel beleuchtet die Entstehungsgeschichte von Aspirin, die Verbreitung des Markennamens durch Bayer und die Marketingstrategie hinter dem Erfolg des Medikaments.

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