Copy in Video

Simple imagery can often win out. Play with some words, play with adding some copy,. Some text on there, see how it does. But always compare it to the raw imagery or no design imagery and see how that performs. If you're going to add additional text copy into the video, just make sure it's very hooky. Ask a question, agitate the problem, whatever it is, but make sure there's a hook. Rihte there.