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230. Rethinking Content Creator Business and Creating Your Own Algorithm – TOM BOYD Interviews KSENIA BRIEF
WEB8: Weaving Our Reality
Do You Work With Brands That Don't Have a Budget?
If I could go back in time, the mistake that I made as a creator is this. At some point, I was exchanging notes with another creator on her rates and how she does business. And she said, well, at this point, I don't talk to any brands that don't have a budget. That shut me off from potentially building relationships with so many interesting brands. It's just so much more holistic and like whole for everybody. The way that I approach it now, when a brand reaches out, I don’t just look at the budget. Am I meant to put all of my energy, all of my soul, all ofMy being to amplify?
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