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Ep 318: From So Many Clients To So Few: Transitioning From Retail Brokerage To The Multi-Family Office With Ali Swart

Financial Advisor Success

CHAPTER

What's the Breadth of Services?

Michael: How do you explain the breadth of services to ultra-hynet-worth clients? Ali: We have a family office service menu, but we don't use it very often because it can be overwhelming. Michael: As part of our gap process, which is gather, analyze and present, we take every prospect through their gap process. It's really identifying those pain points for the client.

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