3min chapter

This Week in Startups cover image

Ask an Angel! Startup funding overview, investor red flags, negotiating early-stage terms | E1694

This Week in Startups

CHAPTER

Is Your Target Valuation Fair?

If an investor is asking you to come up with a valuation, I suggest you just come up with one that you think is fair. In the early stage, how much money do you need to make it to the next level and how much dilution do you want? And then you just test it with the market. If you're over-optimizing on valuation in a market like this, my lord, what are you doing?

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