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23: Why Great Products Don't Always Win

Seeking Wisdom with David Cancel

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Market Success Beyond Product Quality

This chapter explores the misconception that having a technically superior product guarantees market success. The speakers emphasize the significance of resonating with consumer needs, timing, and effective communication, showing how even excellent products can fail if they don't align with market demands. Through personal anecdotes and lean startup principles, they highlight the importance of understanding customer feedback and distinguishing between recognizing problems and achieving product-market fit.

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