
The "Coats of Paint" system to break out of the curse of perfection
The Three Month Vacation Podcast
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The First Coat of Paint
i was doing a webina series on the brain audit, which is the book that i wrote back in two thousand one. At that point, it was a skinny 20 pager. I'm clearly embarrassed at my first coat of the brain audit. But yes, i'd rather hat you don't see that work or you didn'tsee that work. Clients don't share my sense of embarrassment when i show them sales pages that don't match up to our current standard. They still admire them. Articles that are displayed as not so good are considered to be very useful. Even illustrations that have no practical use and are clearly sub standerd never seem to meet with people's disapproval.
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