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The Many Ways Our Irrational Minds Sabotage Our Wealth | Dan Ariely, Behavioral Economist

Wealthion - Be Financially Resilient

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The Importance of Emotional Long-Term Short-Term Decisions

In a world in which we have a hard time evaluating things directly and we evaluate them based on value cues one of those value cues is efforts how much effort has gone into it. We don't just estimate the value of what we get what is the quality of the search query and we also estimate the effort that went into it you know think about financial advisors when we talk to financial advisors we don't really know how much work they put into anything right so we look at the plane relative to how clean the bathrooms are the bathrooms don't necessarily tell you how good they're taking care of the plane but  we kind of make this inference and sometimes value cues are good but sometimes they're not

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