Akimbo: A Podcast from Seth Godin cover image

The Regular Kind

Akimbo: A Podcast from Seth Godin

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Zippercooter - The Smartest Way to Hire

How do you know if your business idea is ready for the big time? The eyebrow test. Describe your business to someone in one paragraph or less and stare at their eyebrows while you're talking. When we like something, our eyebrows go up. When we don't like what we're hearing, eyebrows scrunch. If you aren't regularly seeing raised eyebrows, your idea isn't ready.

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