12min chapter

The Pitch cover image

#132 The Exit: Selling Shipt for $550 Million

The Pitch

CHAPTER

From Inconvenience to Opportunity: Building a Grocery Delivery Service

This chapter follows the founder's journey from realizing the inconvenience of grocery shopping with children to launching a successful grocery delivery service. It covers the initial challenges of signing up a thousand users before developing the app, the rapid growth, strategic expansion to multiple cities, fundraising efforts, and the competitive landscape in the grocery delivery market. The narrative also touches on overcoming financial struggles and seizing opportunities, such as Amazon's acquisition of Whole Foods.

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