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Introduction
From now through the end of the year, you're tuning in for data sceptic adtec. It's all about the technology that drives the online advertising industry and the algharithms on that they cause. There's a lot of angles here, which is why i've given myself a couple of months on this one. So how to start such an epic season? Well, my least favourite way for a speech to start is when some one quotes the dictionary. But i actually have a really good quote here to kick this off. This comes from john wana maker. He's in 18 hundreds. And according to wicipedia, he only supposedly said this. The trouble is