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S6 E4: Our Hot Takes on Running a Design Business

Better: The Brand Designer Podcast

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Do You Use Your Own Personal Preference in Your Brand Identity?

This episode is about how to take personal preference out of the process and only have the brand be based off of the creative brief or the strategy. I've seen a lot of designer developers search threads in groups where people are saying, i love brand design but not webb design. You don't. That's a great way to just kind of decide to offer one service if one of the other ones just really isn't feeling good. And so by looking at my website and my portfolio, they have a generally good understanding of what they might get by working with me.

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