The UFC Cashes In, Plus a Truly Riveting 1990s Cowboys Documentary With Ariel Helwani, Cousin Sal, and Bryan Curtis
The Bill Simmons Podcast
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Impact of UFC's Switch to Paramount
This chapter explores the groundbreaking deal between Skydance and Paramount for UFC broadcasting rights, valued at $1.1 billion annually. The conversation emphasizes the transition from traditional pay-per-view to streaming services, analyzing implications for fans, fighters, and UFC management. Key concerns include fighter compensation, the shifting sports media landscape, and the potential dilution of UFC's product amid evolving audience dynamics.
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