3min chapter

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Investing in Africa: Media

Business Daily

CHAPTER

The Future of Africa's Media and Creative Industries

Nomsa Poliso, CEO of General Entertainment at the Multichoys Group. Currently we are in 23 million subscribers. At any given time it means that we can give you access to about 100 million eyeballs. Do you see a future where these international platforms would take a huge chunk of the African markets? I don't believe that people are going to come in here and take a bigger chunk of market from us.

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