
Woah! Unicorn Founder Quits Unicorn During $213M Raise, Launches Something Bigger
SaaS Interviews with CEOs, Startups, Founders
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Driving Long-Term Customer Engagement
This chapter delves into the metrics that enhance customer engagement for a new software tool, focusing on user behavior and effective upselling strategies. The conversation emphasizes the role of GitHub in software development, highlighting user-friendly tools that improve workflows for both developers and non-developers. Additionally, the speakers share personal anecdotes about their business journeys and excitement about future advancements in software facilitated by AI.
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