Zillow's Touring Agreement and Consumer Experience Simping
Industry Relations
00:00
The Role of Buyer Agreements in Real Estate Transactions
Exploring the importance and implications of buyer agreements in real estate, with a focus on Zillow's decision to offer consumer face agreements without being required to. The chapter discusses the impact on Zillow's business model and the industry as a whole, emphasizing the value of trust-based relationships over rushed contractual agreements.
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