2min chapter

Spotify: A Product Story cover image

07: Spotify’s podcast bet

Spotify: A Product Story

CHAPTER

How to Tell a Story in a Medium

When i got to short form video my attitude was, while i make long for movies and i make television shows in there, you know some of the best tt there are out there. So this is going to be a piece of cake, a walk in the park. And i really fell flat on my face, because i saw first hand how you have to create the story telling for the audience expectation when they sit down to watch or listen to any particular medim. What's their state of mind? What do they want to see? And so the format and the way in which you tell a story is different no matter what medium you are working in. But if you start from a

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