A History of Brainwashing and its Use Today
KQED's Forum
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Digital Brainwashing: The New Cults
This chapter examines the concept of brainwashing within the context of modern internet interactions, focusing on how seemingly minor choices on digital platforms lead to self-brainwashing. Through discussions on cult experiences and emotional manipulation, it highlights the parallels between psychological coercion in religious groups and the addictive nature of social media. The chapter also addresses the impact of algorithmic designs on user emotions, raising important questions about freedom, identity, and personal agency in a digitally dominated world.
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