Speaker 2
So I wanted to ask you about my audience loves a good formula and you have a practical formula. Can you break down this formula that you have that will help grow leads and sales and organic content on Instagram. And I know you've got this step by step formula, which again my audience and I love. So those of you who are listening, if you can right now, grab a piece of paper and a pen because you're going to want to take notes because this formula is going to allow you to really understand how this works and Natasha does a great job of making it simplified. So go for it because I'm excited for everyone to hear this. Awesome. Okay, and I've got a couple notes as well.
Speaker 1
So I'm going to kind of run through just a simple formula you guys can start with. Now, first and foremost, before we dive into how you drive traffic and ultimately have what you do in the DMS once you get them there. There's a software that you can plug in called many chat. And that's going to be the easiest way for you to actually automate everything. Now, if you're like, I just want to see if this works like what happens when I tell people to DM me and can I capture more leads, which you will find that twice as many people will interact with you if you tell them. Hey, comment to get this freebie for me a reply to this story. So I'll take you through those examples in a moment. But the short of it is I would set up many chat just kind of start to get going a little bit with it because it'll be easy to then expand after that. But you can do what I'm about to share manually as well if you want to just to kind of test things out. Okay. So there are eight ways to start a conversation with people on Instagram that are engaging with your content and everything that I've shared, by the way, I don't think I mentioned it, but in those case studies. And then also what I'm going to share now this can all be done with zero ad spend. So it's pretty risk free because you can not only tack this on to any of the content you already have planned in the pipeline for some of you who are planning, you know, weeks ahead and you already know what's kind of becoming. And then on the other hand, if you want to create content that is specifically designed for these call to actions, then that'll work amazing too. So either way can kind of work here. So, well, the first one is going to be commenting on alive. So we did this two weeks ago as one example for Jenika, Trimery, for Leo, when they went live, and the benefit of going live with other people is that you can also tap into their audience. And so Marie was having a launch, right, and Jen was promoting the launches and affiliate and the goal was for us to generate webinar leads from this. And we actually captured 85% of the people who showed up to the live as webinar registrants, which is significantly more than you could as like a Lincoln bio, right, because all they had to do was comment a certain word. So the name of Marie's program is time genius. And so we had people comment. Hey, time genius. If you want to get registered for this free webinar. So that's going to be the first way. Second way is going to be to comment on a post. And so you can tell people in the caption as well as actually in a real or in your carousel wherever you want to put it in your copy, whether it's on the last page, or maybe at the bottom of each one to kind of get people at each point, but telling them to comment a specific word as well in order to get access to something. So it can start out super simple. And the key is just make it feel natural, right? And even though it's a little more direct response at the same time, you can tap this on to like the end of a lifestyle post that you have planned. Let's say you're going to create a reel about this awesome weekend. You just took with your family. And then at the bottom, you could say, PS comment, time genius, and I'll shoot you a invite to my webinar. And so it has allowed me, you know, taking control of my time has allowed me to live this life, etc. You kind of tie back whatever the call to action is to the piece of content, right? Which is probably what you guys are already doing. A lot of you saying, comment a heart if this resonated or, you know, comment. Yes. Right. See, a lot of pages do that in the same way. Now you can actually interact with people and kind of reward them for having taken that action with you. Is that all making sense so