375: ‘No False Humidity’, With Jason Snell
The Talk Show With John Gruber
Apple's Management of Expectations
Apple would look, managing expectations as part of the job, I would say. If it's a rumor that the iPad's going to cost $100, you got to basically leak something that says, that's not accurate. The idea here is the long game. And so please do not judge us based on on step one of a multi step process.
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