
How to build a successful B2B media company
The Business of Content with Simon Owens
00:00
What Do You Offer Sponsors for an Event?
The main thing is they definitely want involvement in the content. All we actually have a series of smaller sessions which are like take them over to showcase what they actually do so it's very much on stage stuff. We just have to build our genders in a way that makes sure that we're pragmatic on who's going to be in the room and we're not over offering.
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