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Neurofutures w/ Kerstin Preuschoff and Ewa Lombard

FARSIGHT

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Cultural Perspectives on Time Perception and Financial Psychology

This chapter explores the contrasting cultural perceptions of time, focusing on the differences between Protestant Northern Europe and Southern European societies. It highlights how language, particularly the absence of future tense in the Sicilian dialect, influences time awareness and decision-making, emphasizing the value of social connections over financial considerations.

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