5min chapter

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Why All The Drama About Disintermediation?

AdExchanger

CHAPTER

ShareThru's Impact on the Digital Ad Industry's Carbon Emissions

AdExchanger's Sarah Sluth sits down with Kurt Larson, the Chief Product Officer of ShareThru. How can exchanges like ShareThru have an impact on the AD industry's carbon emissions? And what is ShareThru doing to progress sustainability across not just its own exchange, but across the digital ad industry? Well, we're focused here on two key areas. One is reducing and the second is compensating.

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