2min chapter

The Bootstrapped Founder cover image

18. The Do's and Don'ts of the Minimum Viable Product

The Bootstrapped Founder

CHAPTER

How to Create an MVP for a Movie Company

An initial MVP is minimal, it's just a Google Sheet and email. Production companies were happy to pay $500 to interact with an API through email. Joel Gascoin of Buffer took the two-page MVP route. They created a landing page that explained what their tweet scheduling tool would allow a user to do.

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