2min chapter

Under the Influence with Terry O'Reilly cover image

The Commercial From The Black Lagoon: Horror in Advertising

Under the Influence with Terry O'Reilly

CHAPTER

The Rise of Horror in Tough Times

The use of horror to sell products is starting to trend again right now. Historically, horror always has a resurgence in tough times. Kentucky Fried Chicken created a 14-minute horror film for its new... Pizza. The title was... The Massacre.

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