First and Second-Order Terms in the Rupert-O-Stevian Controversy

Historians have to be careful when using first and second-order terminology, says Andrew Keen. The word magic is very often a polemical term designed to discredit some opposition or shore up a normative credentials of the ones making the accusation. With an Etic term, on the other hand, we mean something that people never thought of in their wildest dreams but which has power to help us understand what they're talking about.