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Guidance Trumps Results...Again
Motley Fool Money
Under Armour's Share Repurchase: A Poor Capital Allocation Decision
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Under Armour doesn't have a successful record in trying to be all things to all people. This is a company which I would say specializes in poor capital allocation decisions. It really seems like as a business now, under armor is probably a more attractive target for activist investors than it has been in the past. They do have some level of brand equity. Their products are good. There's an opportunity there. But they're not growing sales at a rate that would indicate that they've held on to all of their past segments of the market.
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